Welcome Pack
Welcome to Purple Bird! This guide will help you understand what to expect, how to get started, and where to find help when you need it.
Introduction
Welcome to Purple Bird! We're thrilled to have you as part of our community. Your journey with us begins here, and we're committed to ensuring you have everything you need to make the most of your new website.
This Welcome Pack is designed to give you a comprehensive overview of what to expect during your time with us. We'll cover everything from the initial setup to ongoing support, helping you understand the process and feel confident in managing your online presence.
Whether you're a first-time website owner or migrating from another platform, we've structured this guide to answer your questions and provide clear, actionable information to help you succeed.
What You'll Need
To get the most out of your Purple Bird website, you'll want to have the following ready:
Content & Information
Your business information, service descriptions, company history, and any existing content you'd like to include on your website.
Images & Media
High-quality photos of your business, products, team, or any other imagery you'd like to showcase. We can help source images if needed.
Contact Details
Your business address, phone number, email address, and social media links if applicable.
Brand Guidelines
If you have brand colours, logos, fonts, or style guides, these will help us create a website that perfectly represents your business.
What You'll Get
When you work with Purple Bird, you receive a comprehensive web solution designed to support your business growth:
Professional Website
A beautifully designed, high-performing website built specifically for your business needs, optimised for all devices and search engines.
Content Management System
Access to our bespoke Sanity CMS, allowing you to easily update content, images, and manage your website without technical knowledge.
Ongoing Support
Direct access to our team for assistance, updates, and maintenance. We're here to help whenever you need us.
Hosting & Security
Secure hosting, SSL certificates, and regular backups included, ensuring your website stays online and protected.
How Maintenance Works
We offer comprehensive maintenance and support services to keep your website running smoothly and up-to-date:
Content Changes
For dynamic content changes, you can perform updates yourself via our CMS. This includes updating text, images, blog posts, testimonials, and other content that changes regularly. For more complex content updates, our team is available to assist.
Technical Changes
Our team can perform administrative and technical work including creating new pages, making layout changes, implementing design modifications, and handling more complex updates that require technical expertise. Simply reach out through our support channels to request these changes.
After Launch
Our support doesn't end when your website goes live. Here's what happens after launch:
Initial Optimisation (First 30 Days)
We help with basic and routine optimisation work for SEO, including ensuring old website sitemaps don't conflict, checking for any major technical issues in SEO reports, and verifying that indexing is working correctly. This foundational work sets your website up for long-term success.
Content Evolution (After 30 Days)
We'll continue to suggest evolving content and encourage you to provide us with new content to help improve the website's performance and activity. This ongoing content strategy helps keep your website fresh and engaging for visitors while improving search engine rankings.
Ongoing Support
You can reach us any time via our support channels to request changes or look into additional services. Whether you need technical updates, content assistance, or want to explore new features, we're here to help your website grow with your business.
What to Expect from Your Branded Website
Your Purple Bird website offers significant advantages over basic templates and web builder platforms:
Form Enquiries via Email
Contact forms on your website will send enquiries directly to your email inbox, making it easy to respond to potential customers quickly and efficiently.
Advanced Customisation
Unlike basic templates or web builder platforms, your website offers customisation that exceeds standard limitations. We can create unique layouts, features, and integrations tailored specifically to your business needs.
Ongoing Support & Requirements
We provide dedicated support for your ongoing needs and requirements. Whether you need new features, content updates, design changes, or technical assistance, we're here to help your website evolve with your business.
How to Get Started
Getting started with your new website is straightforward. Here's what to expect:
Initial Consultation
We'll begin with a conversation to understand your business, goals, and requirements. This helps us tailor the website to perfectly match your needs.
Content Gathering
We'll work with you to gather all necessary content, images, and information. Don't worry if you don't have everything ready—we can help fill in the gaps.
Design & Development
Our team will build your website using your content and brand guidelines. You'll have opportunities to review and provide feedback throughout the process.
Testing & Refinement
Before launch, we'll thoroughly test your website and make any final adjustments based on your feedback.
Launch & CMS Access
Once everything is perfect, we'll launch your website and provide you with access to the CMS. Our comprehensive CMS Guide (available in the Members section) provides detailed instructions on how to use it effectively.
How to Use Email
After onboarding, we'll send you an email with access to your email account via Webmail and instructions on how to set up email on your devices.
For detailed setup guides and email management instructions, please visit: Migadu Email Guides
We're also creating a dedicated email guide page that will be available in the Members section soon. This will provide step-by-step instructions specific to your Purple Bird email setup.
Additional Services
We're continuously expanding our service offerings to better support your business growth:
Branding and Identity Kits
We are looking into offering branding and identity kit packages in the near future. These will help establish a cohesive brand identity across all your business materials. Speak with your account manager for more information about upcoming availability.
Growth and Growth Plus Plans
Enhanced SEO services are coming soon with our Growth and Growth Plus plans. These will provide comprehensive SEO strategies and ongoing optimisation to help your website reach its full potential. Contact us to learn more about these upcoming services.
Social Media Management
Social media management services are coming soon. These will help you maintain a consistent presence across social platforms and engage with your audience effectively. Stay tuned for updates on this service.
Hatch Dashboard
Coming soon: The Hatch dashboard will be your central hub for managing your Purple Bird services. From here, you'll be able to view all form submissions, submit change requests, see analytics, and access your account and package information all in one convenient location.
Frequently Asked Questions
The timeline varies depending on the complexity of your project. Standard websites typically take 1-2 weeks, while more advanced solutions may take longer. We'll provide you with a specific timeline during your initial consultation.
Absolutely! You can update content, images, and other elements through our CMS. For more complex changes such as new pages, layout modifications, or design updates, our team is available to help as part of our ongoing support service.
Our comprehensive CMS Guide (available in the Members section) has detailed instructions on how to use the CMS effectively. If you need additional assistance, our support team is always ready to help via our support channels.
Yes! All our websites are fully responsive, meaning they work perfectly on desktops, tablets, and mobile devices. We ensure your site looks great and functions smoothly across all screen sizes.
You can reach us through:
- Email: hello@purplebird.agency
- Our contact form on the website
- Through your client portal (if applicable)
Still Have Questions?
Can't find the answer you're looking for? Our team is here to help. Get in touch and we'll respond as quickly as possible.