Website costs vary significantly, and understanding what you're paying for is crucial. Here's a breakdown:
Website Builders (Wix, Squarespace)
£10-£30/month seems cheap, but you're limited to templates, have ongoing monthly fees forever, limited customisation, and you're responsible for all maintenance. Hidden costs include premium templates, apps, and email hosting.
DIY WordPress
Free software, but you need hosting (£5-£20/month), themes (£30-£200), plugins, security, backups, and technical knowledge. Costs add up, and you're doing all the work yourself.
Traditional Agencies
£1,500-£20,000+ upfront, plus ongoing hosting and maintenance fees. Often takes 8-12 weeks to launch, with additional charges for updates and changes.
Purple Bird Digital Relaunch Package
£195 deposit + £100/month includes everything - custom design, development, hosting, email accounts, 99.9% uptime, ongoing management, security, updates, and support. No hidden costs.
What You Should Pay For
Professional design, fast performance, SEO optimisation, mobile responsiveness, security, reliable hosting, email accounts, ongoing support, and peace of mind.
Value Comparison
Our package provides enterprise-level infrastructure (static hosting, 99.9% uptime, scalable performance) typically costing £200-£500/month from other providers, plus the website itself. We bundle everything transparently.
ROI Consideration
A well-built website that generates leads and sales pays for itself. Cheap options often cost more long-term through lost opportunities, poor performance, and ongoing issues.
For 2025, expect to invest £100-£200/month for a professional, managed website solution that actually supports your business growth.